The Importance of Choosing the Right Property Management Software

By: Kali Lamarine

When it comes to management software, choosing the right one can make or break your business. The key to finding the right system comes down to 3 things:

  1. Simple – easy to use for tenants, owners, staff & vendors

  2. Integration – must be able to integrate to other systems you’re using

  3. Time – reducing your day-to-day busy work

After working with several different systems, one of our favorite software programs that we continue to use today has been Appfolio. They have consistently come out on top as the most user-friendly and robust system.

 

Management & Growth – Boost profitability by developing and executing on multiyear strategies. Grow and diversify your residential portfolio, increase NOI, and eliminate inefficiencies.

  • Performance Insights Plus

  • Workflow Reporting Plus

  • Workflow Design & Building with Auto Triggers

  • Leasing Metrics Dashboard Plus

  • Custom User Roles

  • Audit Logs

 

Staffing & Training – Attract and retain skilled associates with a single system experience

Get new hires up and running faster. Give your associates more time to focus on higher-value work. Hang on to great talent with AppFolio’s intuitive interface and workflows.

  • Configurable Workflows Plus

  • Single Universal User Interface

  • Universal Search

  • Robust Trainings

  • Fully Mobile Experience

 

Marketing & Leasing – Increase occupancy with a flexible, fully integrated leasing flow. Run and grow your business with digital marketing innovations, flexible showing options, and an automation-driven lead-to-lease process.

  • Premium Leads

  • Professional Websites

  • AI Leasing Assistant

  • Virtual Showings

  • Online Leases

  • Vacancy Dashboard

 

Maintenance & Efficiency – Keep residents happy & enable your team to work quickly and efficiently. Streamline your team’s inspection and maintenance processes to ensure high resident satisfaction.

  • Smart Maintenance

  • Work Order Management

  • Online Maintenance Requests

  • Mobile Inspections

  • In-House Maintenance

  • Calendar

 

Accounting & Reporting – Act quickly and confidently with robust accounting & on-demand insights. Eliminate the pain of accessing and understanding the essential data that drives your business and fosters resident and owner relationships.

  • Performance Insights Plus

  • Smart Bill Entry

  • Online Payments

  • Automated AP

  • Corporate Accounting

  • Real-time Flexible Reporting

  • Loan Tracking & Accounting Automation

 

Communications & Service – Differentiate your business through exceptional experiences & personalized service. Meet your residents and owners where and when they need you most with modern communication tools and exceptional customer service experiences.

  • Email and Text Templates Plus

  • Resident Portal

  • Owner Portal

  • Vendor Portal

  • Document Management

  • Surveys

 

Learn more at https://www.appfolio.com/

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